What is Opiner?

Opiner is a video-based question and answer platform optimised for collaboration.

It goes beyond capture. Opiner helps insight travel — across teams, up to decision-makers, and into the work that follows.

Designed to respect people, not just record them.

Who is it for?

Opiner works particularly well for teams working in:

  • Research
  • Design
  • Delivery
  • Marketing
  • Community management

Research: Capture authentic experience and expertise

  • Hear people explain experiences in their own words
  • Capture nuance that surveys and workshops often miss
  • Build qualitative evidence you can replay, quote and share

Design and collaboration:Bring real voices into the creative process

  • Share insight directly with teams and stakeholders
  • Reduce the gap between research findings and real people
  • Create artefact that travel well across organisations

Community engagement: Make people care — not just comply

  • Create empathy, not just awareness
  • Build momentum by sharing real stories
  • Keep projects going when the going gets tough

Speed thrills

Work smarter, not harder

Opiner brings together tasks that once took days or weeks — creating communities, sending questions, chasing responses, reviewing footage and sharing what matters — and lets you do them in minutes.

These time savings mean this kind of work is now realistic in situations where it simply wasn't before.

Information:

Achieve in 20 minutes what used to take 5 days.

Process

These are typical time estimates for each step.

  1. Record a question (about 5 minutes)
    Record a short video question. You can add links to supporting information if needed.
  2. Send the question (about 5 minutes)
    Share the question with the people you want to hear from. They do not need to create an account or sign in.
  3. People record video responses (about 5 minutes)
    People record short video responses on any device. They can respond at a time and place that suits them.
  4. View highlights (about 5 minutes)
    Key moments are automatically highlighted and transcribed. Each highlight links back to the full response.
  5. Share results (about 1 minute)
    Share clips or full responses with one click. You can use them in presentations, blogs, newsletters, workshops or events, or download them for offline use.

Total time: around 20 minutes.


Designed around people, not process

Opiner makes video-based collaboration easy for everyone: people asking questions, people responding, and people who need to see the answers.

Accessibility at the core

Opiner is entirely browser-based, works on modern devices, and follows established GOV.UK and WCAG standards — making it clear, accessible and inclusive by default.

Secure by default

Built with security, ownership and consent at its core. Data is protected, access is controlled, and responsibility is always clear. Designed to meet GDPR and UK data-protection requirements.

Ethical by design

People, not data points. Transparent and flexible. AI supports human judgement, not replaces it. People stay at the centre — technically, legally and ethically.

If you'd like to know more about how Opiner started and what we hold dear, you can read our story.


Ready when you are

Get started now, or have a quick conversation to see whether Opiner's right for your work.